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Briconight: the event for the world of DIY and garden

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An evening dedicated to operators in the world of DIY and garden distribution: Made4DIY organizes Briconight, scheduled in Milan on November 20th.
Briconight will take place from 17.30 to 23.00 at the Gattopardo Cafè: with a focus on the large-scale distribution market, brico and do-it-yourself will also include topics such as the development of the online channel and the new challenges and opportunities that this new media and the digital world are launching to companies.
"The goal - explain the organizers - is to investigate these very important issues for manufacturers and retailers operating in the sector, aspects that are generating an important impact on consumers' buying habits and on the retail world".
Briconight was created to allow producers and retailers to meet in an evening that will be dedicated not only to the conference but also to networking among the participants, creating a moment of encounter between the large-scale retailers and the manufacturing companies.
A first part, from 17.30 to 21, will be dedicated to a conference introduced by Michele Zucca, president of Made4DIY, with Ivano Garavaglia, home and living account manager Gfk, Pascal Coppens, writer and professional speaker Nexxworks, Diego de Simone, founder of Botika , Sebastiano Barisoni, deputy executive director of Radio24.
At the end of the conference, dinner will be organized at 9.00 pm and GetToghether will be held until 11.00 pm, with music and entertainment. These two moments are the most important of the event that in fact wants to be an evening where producers and distributors can meet to talk in an informal context and develop new business opportunities.
For information and registration www.made4diy.com.

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