A partnership with an eye to the future, between Compo - a leading company in the field of fertilizers and soils for hobby use - and Radio Garden, the first web radio entirely dedicated to gardening.
Compo Italia has chosen to trust and embrace the innovative project of Radio Garden. In Italy, podcasts are constantly growing: they represent a market that can count both on the freshness of an emerging media and on the solidity guaranteed by the never-ending passion for radio.
Podcasts are audio files optimized to be listened to on any computer device (smartphone, tablet, mp3 player, PC), anywhere and at any time, directly online or after downloading them. Estimates say that in 2022, monthly podcast listeners in our country will be 21 million (source: PwC Entertainment & Media Outlook Italy 2018-2022).
From 2014 to 2017, the podcast audience on smartphones grew by 157%. Advertising revenue for the podcast market has more than tripled between 2015 and 2017 and the year has risen by 85%.
Always up to date on current events, news, interviews, tips for garden care, technical comments and field tests of new products, tools and machines for the garden: Radio Garden is an independent thematic channel created to inform green professionals and hobbyists.
Listen to podcasts directly on your smartphone, by connecting to the Radio Garden site.