Large-scale retail trade
OBI (Brico Business Cooperation srl)
In Italy OBI counts 52 shops, mainly located in northern and central Italy, with sales areas ranging from 2,000 to 7,000 square meters. and total sales area of over 185,000 square meters. Every year sales Italian OBI points are visited by 14 million consumers who purchase a total more than 50,000 items in the four large OBI worlds: Garden, residential, Building and Technical. The selection of the OBI stores is divided into specialized departments: from the most traditional, such as power tools, hardware and accessories to the most modern and trendy, such as the decoration, bathroom furnishings and housewares. Large space is also devoted to the world of the garden and seasonal products, in many points of sale also by means of greenhouses that look like Garden Center to himself. The wide and deep assortment, excellent quality / price ratio, the teaching point of sale, counseling pre- and post-sale to the consumer, the constant presence, the utmost courtesy and staff training are the characteristics that allow the centers OBI to impose and consolidate their market presence through the respect and trust of its customers. OBI: "Your World with your hands". This motto conveys the pleasure to embellish, create, transform, improve, customize world own, ie the house, the garden, office, car and holiday space with your hands. A world understood as a warm and intimate sphere that is around the person, tailored to his wishes, his tastes and needs. So an exclusive world that deeply belongs to the person and looks like.